Sahaga is proud to announce that all POP products are available in Belgium, The Netherlands and Luxembourg. Our new partner and distributor in the BeNeLux is Elvidis.
Elvidis is the best partner we could wish for, says CEO of Sahaga, Hans Christian Andersen.
The company is a pioneer on Digital Entertainment. They started their business with MP3-players in 2001 and they have established a great company with a network of dealers throughout the three countries in the region.
We are very happy about the co-operation with Elvidis. For several months now we have received emails and phonecalls from especially dutch people who want to buy POP. Without a solid partner with full distribution entering a new market is challenging. Now we feel confident that any dealer who want to sell POP in BeNeLux will be treated with the highest grade of service from Elvidis.
Sahaga has three main product categories, all equally important and popular in Norway – the first country in the world to switch from FM to all digital in 2017 (All national and regional broadcasters turned off FM last year).
POP – @ work
Hearing protection with bluetooth, digital radio (dab+) and fm is a very popular product and the demand from Europe is growing fast. Have a look at the range. All models will be available in BeNeLux through Elvidis.
POP@work PRO is the flagship model.
POP – in your car
POP focuses on safety and signal reception – the two most important things when buying a digital radio for your car. Our adapters are widely known for being the most safe in traffic, and having exceptional reception abilities. All models will be available in BeNeLux through Elvidis.
POP aims to have a radio for every kind of use. One for your bedroom with a great alarm clock function, one for your kitchen, one for your bathroom, livingroom, workspace, garage, work out and so on.
All POP radios are developed with reception abilities in mind. The best dab chips available has been used for each model. Our design is inspired by fashion, happiness and tradition. Colourful radios with features wanted by the consumer – that´s POP. Please have a look at our catalogue here. More detailed information on each model can be found in this catalogue.
We welcome all dealers in BeNeLux to contact Elvidis to be a part of the POP-family. The brand POP was established in 2012. According to the official Norwegian sales figures of 2017, the brand has grown into a market share of about 15% in Norway. All the main players within the categories of consumer electronics, gifts and design, accessories for the home and chains selling construction materials and accessories have embraced POP. The brand is already launched in Switzerland, with success. UK and Denmark is also represented on our list of distribution. Now our expectations are great for the BeNeLux market, says HC Andersen, the CEO of Sahaga.
I want to thank Elvidis for the trust they show us by taking on POP as a new brand in their range of consumer electronics, he adds.